About Us

Jourabella – Our Story

Jourabella was born in Canada, inspired by the timeless traditions of Middle Eastern perfumery and the sophistication of Europe’s most celebrated fragrance houses. Our vision was simple: to bring together the richness of oud, amber, and musk with the elegance of fine floral and citrus blends, creating perfumes that speak to both heritage and modern luxury.

At Jourabella, every fragrance is more than a scent—it’s a story, a memory, and an experience. Our oils and perfumes are carefully curated to deliver long-lasting impressions, blending authenticity with refinement. We are proud to be a Canadian brand with a global soul, bridging cultures through the art of perfumery.

The Meaning Behind Jourabella

The name Jourabella reflects the essence of our identity. Jour, meaning morning/day in French, symbolizes new beginnings, light, and freshness. Bella, meaning beauty, represents elegance, grace, and charm. Together, Jourabella means “the beautiful day”—a name that embodies radiance, positivity, and timeless beauty in every drop of fragrance we create.